Selling is a tough job. Selling software is an even tougher one, considering that technology and customer preferences are changing constantly. In payment processing these changes are especially obvious, as demand for simplicity, security and convenience forces independent software vendors (ISVs) to provide the latest and greatest.Fortunately, ISVs don’t have to go it alone. Working with the right payment partner can give your business the much needed flexibility and support. Here’s what you should look for:
1. APIs With Simple and Flexible Integration
Payment processors and ISVs that offer payment solutions are both in the business of helping their customers achieve better payment processing experience. Although the role of payment hardware shouldn’t be underestimated, it’s hard for clients to maximize its value without proper integration.
That’s why access to a quality API is an important sign of a good payment partner match. An API from TransNational Payments, for instance, not only simplifies integration from the developer perspective, but also looks toward the future by relying on cutting-edge technology, like artificial intelligence and machine learning.
2. Advanced Security and Fraud Protection
Of course, we can’t forget about security. Keeping payments safe is in the best interest of everyone involved in the transaction process, be it a customer, a merchant, a bank, a credit card company or a payment processor. As an ISV, you should look for a payment processor that can support your security efforts at every step of the way.
At the very least, your payment partner should adhere to PCI compliance guidelines and actively educate clients about their importance. In reality, though, they should do more than that. A payment processor that takes security seriously has to make this clear by offering additional tools, like tokenization and encryption, which help fight more sophisticated forms of fraud.
3. Diverse Merchant Services Portfolio
Remember how we mentioned changing customer preferences? Well, customers can be difficult to deal with even if there aren't any changes. Think about the plethora of industries where your clients come from. Some may be in the market for a payment gateway to support their online business, while others might be looking for a mobile credit card processing solution to help them run transactions on the go. A payment processor that not only has the knowledge of merchants' needs, but can also back it up with real solutions makes a great partner.
4. Ongoing Product and Service Support
In addition to having the technology that can complement your software, your payment partner should have the necessary resources to support it. Not only do they have to be accessible 24/7 by phone or email, but they should also have a team dedicated to serving and developing your partnership. After all, a business partnership is a two-way street that paves the way to growth for both sides.
Why TransNational Payments?
Offering timely and relevant software solutions is a full-time job in itself, so ISVs shouldn’t disregard outsourcing their client service responsibilities. TransNational Payments has an A+ rating with the Better Business Bureau and 4.7 stars on Google Reviews from hundreds of satisfied customers. We work with a diverse range of partners, including many ISVs, and invite you to grow with us!